Helium 10 in 2025: The Only Amazon Software Sellers Need — New Features, TikTok Shop Tools, and Exclusive 20% OFF Offer
Amazon in 2025 is a different jungle. Competition is rising, costs are rising, and Amazon’s algorithm has become one of the most advanced machine-learning engines in global e-commerce. Sellers who relied on “old FBA tactics” are getting crushed. Meanwhile, the ones who invested in data, tools, and optimization are scaling faster than ever.
At the center of all of this is one tool: Helium 10.
If you’ve been following MarginBusiness for a while, you already know we have been partnering with Helium 10 for many years — because it continues to evolve, innovate, and dominate the landscape for Amazon sellers across every market: US, EU, UAE, KSA, and beyond.
In this blog, we break down:
• Why Helium 10 remains the #1 Amazon tool in 2025
• What’s new and game-changing in their latest updates
• Their explosive TikTok Shop tools
• How to use Helium 10 to scale your brand globally
• And your exclusive 20% off link for 6 months of Platinum access
If you want to grow on Amazon or TikTok Shop this year, this is for you.
Why Helium 10 Remains the #1 Software for Amazon Sellers in 2025
The Amazon landscape has evolved — but Helium 10 evolved faster.
Most Amazon tools offer product research. Some offer keyword tools. Others offer listing tools. But Helium 10 remains the only complete ecosystem that covers the entire selling lifecycle:
• Product research
• Validation
• Keyword intelligence
• Listing optimization
• Market insights
• Competitor tracking
• PPC automation
• Operations management
• Inventory forecasting
• TikTok Shop integration
• AI-driven listing creation and analytics
No other tool has this depth or this level of accuracy.
Helium 10 is no longer “just a tool”. It’s a growth engine.
And for MarginBusiness as a full-service Amazon agency, Helium 10 plays a critical role in every client project — from US brands scaling to UAE, to EU companies expanding into the US, to new sellers launching their first ASIN.
This is why we’ve stayed long-term partners. They don’t stop evolving.
New Features You Need to Know in 2025
Helium 10 has introduced updates that align directly with Amazon’s changing algorithm — especially the shift to:
• Engagement-based ranking
• Relevance scoring
• Localization relevance (for UAE, KSA, DE, FR, ES, etc.)
• TikTok → Amazon funnel optimization
• AI-based listing quality scoring
Some of the biggest updates include:
1. AI-Powered Listing Builder 2.0
Automatically generates title, bullets, backend keywords, and A+-ready content using Amazon’s ranking signals.
Accuracy is higher thanks to improved keyword clustering and real-time competitor scraping.
2. Market Tracker Pro (Real Competitor Movement)
You can finally see how many competitors are entering or leaving a niche, how fast they grow, and which keywords are causing the shift.
Perfect for brands preparing to scale or protect market share.
3. PPC Automation with Better Machine-Learning Models
Rules-based PPC is dead.
Helium 10’s automation now integrates behavioral data, not just keyword bids.
4. Amazon Brand Analytics Integration
More accurate than ever — deeper conversion, keyword share, and click-share insights.
5. Localization Intelligence (UAE, KSA, EU)
One of the biggest breakthroughs for global sellers.
It identifies:
• cultural keyword variants
• regional search behavior
• different seasonal drivers
• region-specific listing gaps
MarginBusiness uses this tool heavily for our international clients.
The New Beast: TikTok Shop Tools (TT Shop Tools)
The e-commerce world shifted — TikTok Shop is now one of the most powerful conversion engines, especially for:
• beauty
• fashion
• nutrition
• gadgets
• young lifestyle brands
Helium 10 introduced TT Shop Tools, a fully integrated set of features for TikTok Shop sellers.
This is huge.
You can now:
• Research TikTok Shop products
• Analyze viral trend velocity
• Track top creators
• Check commission structures
• Monitor sales velocity in real-time
• Build your own TikTok Shop product strategy
• And sync it with your Amazon listings
MarginBusiness clients who use TikTok Shop + Amazon see 2–5x faster organic ranking on Amazon because of the external traffic signal.
SPECIAL OFFER – 20% OFF 6 Months (Exclusive Link)
Our partners at Helium 10 provided us with a special Platinum plan discount specifically for the TikTok Shop tools launch.
Here is your direct link:
👉 https://i.helium10.com/c/6568840/3379050/37271
CODE: MARGINBUS20
DEAL: 20% OFF 6 months Platinum
REGION: US only
LABELS: 20%OFF6MONTHS
This is the best offer available right now for TikTok Shop + Amazon sellers combined.
How to Use Helium 10 to Build a 6-Figure Brand in 2025
Helium 10 is not just a research tool. It’s a blueprint.
Here’s the exact pipeline we implement for clients:
1. Product Discovery
Use Black Box to filter:
• price $30–$100
• 300+ sales/month
• 10–25 competitors
• US + EU + UAE demand
• strong external traffic potential (TikTok + IG)
2. Keyword Deep Dive
Using Magnet + Cerebro to extract real buyer intent.
3. AI-Optimized Listing Creation
Listing Builder 2.0 creates the backbone.
MarginBusiness rewrites and localizes everything for maximum conversion.
4. TikTok → Amazon Funnel
Using TT Shop tools, identify best creators and top trends → drive external traffic → accelerate ranking.
5. PPC Automation
Use Adtomic for bid optimization + negative keyword filtering.
6. Market Tracker
Every week track:
• number of new competitors
• keyword velocity
• price aggression
• seasonal spikes
7. EU + UAE Expansion
Helium 10 tools show you which markets to enter next.
MarginBusiness handles the localization, VAT, and compliance.
This is how brands scale from $0 to $100K… and then to $1M.
Our Partnership With Helium 10 (Long-Term Value)
MarginBusiness has been a partner of Helium 10 for years because their platform consistently keeps up with Amazon’s evolution.
We recommend them not because of the commission — but because their tools shorten the learning curve, eliminate guesswork, and give sellers data they simply cannot get anywhere else.
For new sellers, it’s life-changing.
For established brands, it’s the competitive edge.
For global brands, it’s the key to entering UAE, KSA, or EU fast.
We trust Helium 10.
We use Helium 10.
We rely on Helium 10.
That’s why we’re proud partners.
Conclusion: If You’re Selling on Amazon in 2025… You Need Helium 10
If you want to succeed on Amazon — really succeed — you cannot rely on instinct or outdated strategies.
You need:
• real data
• real keyword intelligence
• real competitor signals
• real localization insights
• and tools that integrate TikTok Shop + Amazon
Helium 10 gives you all of that and more.
If you’re serious about scaling in 2025, grab the offer now:
👉 20% OFF 6 months Platinum
https://i.helium10.com/c/6568840/3379050/37271
Code: MARGINBUS20
Partner with MarginBusiness if you want full listing, PPC, and global expansion strategy.
This is your year.